Meet the New NATIONS brand
With a new image, new services, and new branding, 2023 is shaping up to be an exciting year for NATIONS. As the language industry evolves, we’re staying ahead of the curve with changes that reflect our commitment to cutting-edge service and client satisfaction.
You may have noticed our recent website and logo redesign, but we’re not stopping there. NATIONS is pivoting all aspects of its operations to better meet the market and solidify our position as Canada’s premier language services provider.
The NATIONS factor
The newly revamped NATIONS logo is a nod to the company’s heritage as well as a symbol of where we want to go as we move forward.
The central icon of an Indigenous headdress highlights our 100% Indigenous ownership model and the work we do to support and uplift First Nations communities. Creatively translated into a modern motif with vibrant colours, it also captures our innovative spirit and forward-looking approach as we embrace future trends.
In embarking on our rebrand, we wanted to clearly convey what sets us apart from our competitors. NATIONS is unique among language service providers. We don’t just translate content, we take care to ensure every word aligns with our client’s message and needs. This focus on responsive, effective, and compelling content is a key differentiator, and one we intend to leverage as we reposition.
Our talented linguists are known for their attention to detail, academic expertise, and professionalism - they’re our best asset and one that we’re putting front and center in our rebranding campaign.
“When you think of a burger, you think of McDonald’s. When you think about compelling translation and multilingual content, we want you to think of NATIONS. I want to build that perception in the market, focusing on our position as a unique and responsive language services provider,” says NATIONS CEO André Palaguine.
A full-service partner
In the midst of our transformation, our core values haven’t changed. We’re still putting clients first with a focus on quality, value, and service. We’re not just a translator, or an ESG partner, or a language tech provider, we’re a full-service firm that’s ready to respond to the needs of clients, today, tomorrow and into the next evolution of content and language.
“We’re really excited - not just about the rebranding but the whole roadmap,” says Palaguine. “Going forward, our vision is to become not just a leading language services partner, but also a global content service provider.”
Follow us on social media to stay up to date with NATIONS news as we continue to revamp and redesign our offerings. To find out more about our extensive range of language services contact the team today.
